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Division of Continuing and Global Education

Introduction to Search Engine Marketing

Where do people go to research and find products and services they need? There are over 3.5 billion searches on Google every day. Learn how to promote websites with Google's paid advertising platform, Google AdWords. This introductory course will get you up and running with promoted search results, and drive your ideal target audience to your website. We'll discuss proper setup and optimization to get your advertising in Google's top spot on the results page.

This workshop is not currently available.